Privacy Policy — 777sc

Introduction

This Privacy Policy (hereinafter referred to as the "Policy") is issued by 777sc (hereinafter referred to as "777sc", "we", "us" or "our"), the operator of the online casino and sports betting information platform accessible at https://777sc.cam (hereinafter referred to as the "Platform").

We are committed to protecting the privacy and security of the personal data of all individuals who access or use the Platform, including registered users located in Pakistan and elsewhere. This Policy sets out in plain, accessible English: (a) what personal data we collect; (b) why and how we collect it; (c) how we use, store and protect it; (d) with whom we may share it; and (e) what rights you have in relation to your personal data.

By accessing or using the Platform, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with this Policy, you must not use the Platform.

This Policy should be read in conjunction with our Terms & Conditions, which govern your use of the Platform more broadly. In the event of any conflict between this Policy and the Terms & Conditions, the Terms & Conditions shall prevail to the extent of the inconsistency.

Definitions

In this Policy, the following terms shall have the meanings set out below:

Personal Data We Collect

777sc collects Personal Data in the following categories. We collect only what is necessary for the stated purposes and do not engage in excessive or disproportionate data collection.

We do not collect sensitive special-category data (such as racial origin, religious beliefs or biometric identifiers) except where strictly required by applicable legal or KYC obligations, and only with appropriate safeguards in place.

How We Collect Your Data

We collect Personal Data through the following channels:

4.1 Direct Collection

Information you provide directly when you register an Account, complete the KYC process, make a deposit or withdrawal request, contact customer support, complete a responsible gambling self-assessment, or respond to a promotional communication.

4.2 Automated Technical Collection

Technical and Usage Data collected automatically when you access the Platform, via server logs, cookies, pixel tags and similar technologies. This includes your IP address, browser fingerprint, device type, operating system and navigation behaviour on the Platform.

4.3 Third-Party Sources

In certain circumstances, we may receive Personal Data about you from third parties, including:

• KYC and identity verification service providers engaged to confirm your identity;
• Payment processors, where transaction data is shared for fraud prevention and AML compliance;
• Analytics and attribution partners providing aggregated platform performance data;
• Responsible gambling screening services, where applicable under our operating obligations.

Data Processing — How We Use Your Data

777sc processes your Personal Data for the following purposes:

5.1 Account Management and Platform Delivery

To create and maintain your Account, verify your identity, process deposits and withdrawals, deliver game and sports betting functionality, and provide customer support. This processing is essential to the performance of the contract between you and 777sc.

5.2 Compliance and Legal Obligations

To fulfil applicable legal and regulatory obligations, including KYC identity verification, anti-money laundering (AML) checks, responsible gambling monitoring, fraud prevention and the maintenance of records required by applicable law.

5.3 Security and Fraud Prevention

To protect the Platform, its Users and third parties from fraud, unauthorised access, cheating, collusion, exploitation of bonuses and other prohibited conduct. Technical Data and Usage Data are analysed for anomalous patterns that may indicate fraudulent or harmful activity.

5.4 Responsible Gambling

To monitor play patterns in order to identify signs of problem gambling, to enforce deposit limits, session limits and self-exclusion elections, and to send responsible gambling communications where required. This processing is in the legitimate interests of player welfare and may be required by applicable operator obligations.

5.5 Marketing and Promotional Communications

Where you have given consent, or where permitted by applicable law, to send you information about promotions, bonuses, PSL/ICC cricket season offers and platform updates. You may opt out of marketing communications at any time by contacting support or updating your Account preferences. Opting out does not affect the lawfulness of processing carried out prior to opt-out.

5.6 Platform Improvement and Analytics

To analyse aggregated usage patterns, improve Platform performance, optimise game category presentation, test new features and understand how Pakistani users across Karachi, Lahore, Islamabad and other cities interact with our content. Analytics data used for this purpose is aggregated or pseudonymised where feasible.

Legal Basis for Processing

777sc processes Personal Data on the following legal bases, consistent with internationally recognised data protection principles:

• Contractual Necessity: Processing required to perform the contract between 777sc and the User — including account creation, transaction processing and delivery of gaming services.
• Legal Obligation: Processing required to comply with applicable laws and regulatory requirements, including KYC/AML obligations and responsible gambling mandates.
• Legitimate Interests: Processing for fraud prevention, platform security, responsible gambling monitoring and general business analytics, where these interests are not overridden by Users' fundamental rights and freedoms.
• Consent: Processing for optional marketing communications, non-essential cookies and certain analytics activities, where User consent has been obtained. Consent may be withdrawn at any time without penalty to the User's core account access.

Data Sharing and Third-Party Disclosure

777sc does not sell, rent or trade your Personal Data to third parties for their own marketing purposes. We may share your Personal Data with the following categories of third parties strictly on a need-to-know basis and subject to appropriate data processing agreements:

7.1 Identity Verification and KYC Providers

Third-party services that verify identity documents (such as CNIC or passport) to fulfil KYC obligations prior to processing withdrawals. These providers process data solely on our instruction and may not use it for any other purpose.

7.2 Payment Processors

Financial intermediaries involved in processing your deposit and withdrawal transactions. We share only the minimum data necessary for transaction processing and fraud screening. Payment provider names referenced on the Platform (including Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah) are cited for local context only and do not imply that those entities currently process 777sc transactions.

7.3 Game and Platform Technology Providers

Content and technology partners (slot studios, live dealer providers, sports data suppliers, instant game providers) who may receive limited technical or gameplay data necessary for game delivery and integrity verification.

7.4 Analytics Providers

Platform analytics services that receive anonymised or pseudonymised usage data to help us understand how Pakistani users interact with our content. We do not share directly identifiable data with analytics providers for advertising profiling purposes.

7.5 Legal and Regulatory Disclosure

Where required by applicable law, court order, government authority or regulatory requirement, 777sc may disclose Personal Data to law enforcement or regulatory bodies. We will endeavour to notify you of such requests where legally permitted.

7.6 Business Transfers

In the event of a merger, acquisition, asset sale or corporate restructuring involving 777sc, your Personal Data may be transferred to the acquiring entity. We will notify Users of any such transfer that materially affects the processing of their data.

Cookies and Similar Technologies

777sc uses cookies and similar tracking technologies on the Platform. Cookies are small text files placed on your device that allow us to recognise your browser, remember your preferences and collect usage data.

8.1 Types of Cookies We Use

• Essential Cookies: Required for core Platform functionality, including maintaining your logged-in session, remembering your responsible gambling settings and enabling secure transactions. These cannot be disabled without impairing Platform use.
• Functional Cookies: Used to remember your language and display preferences, your most recently visited game categories and similar personalisation settings.
• Analytics Cookies: Used to collect aggregated data about how Users navigate the Platform, which game categories are most visited and where users drop off. This helps us improve the Platform experience.
• Marketing Cookies: Set only where you have provided consent, to measure the effectiveness of promotional campaigns. These cookies do not track you across third-party websites.

8.2 Managing Cookies

You may manage cookie preferences through your browser settings. Disabling non-essential cookies will not prevent you from using core Platform features, but may limit personalisation and analytics functionality. Essential session cookies cannot be disabled without logging out.

Data Retention

777sc retains Personal Data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law and regulatory obligations. The following general retention principles apply:

• Active Account Data: Retained for the duration of your Account relationship with 777sc and for a period thereafter as required by applicable law.
• KYC and Identity Documents: Retained for a minimum period as required by applicable AML and regulatory obligations, typically five (5) years from the date of account closure or the last transaction — subject to applicable jurisdiction requirements.
• Transaction Records: Retained for a minimum period required by applicable financial record-keeping regulations.
• Responsible Gambling Records: Self-exclusion and limit records are retained for a minimum of five (5) years to ensure we can honour re-application restrictions and monitor compliance with self-exclusion elections.
• Analytics Data: Aggregated or pseudonymised analytics data may be retained indefinitely as it does not constitute Personal Data in identifiable form.
• Marketing Preference Records: Retained until you withdraw consent or request deletion, and for a reasonable period thereafter to evidence compliance.

Upon expiry of the applicable retention period, Personal Data is securely deleted or anonymised. Where deletion is not immediately feasible (e.g., backup storage), the data is isolated and protected from further active processing until deletion can be completed.

Data Security

777sc implements appropriate technical and organisational measures to protect your Personal Data against unauthorised access, accidental loss, destruction or disclosure. Our security measures include:

• TLS/HTTPS Encryption: All data transmitted between your browser and our Platform is encrypted using industry-standard Transport Layer Security (TLS) protocol.
• Access Controls: Personal Data is accessible only to authorised personnel who require access for legitimate business purposes. Role-based access controls limit exposure.
• Two-Factor Authentication: Available for User accounts to provide an additional layer of login security beyond username and password.
• Regular Security Reviews: We conduct periodic security assessments of Platform infrastructure to identify and remediate vulnerabilities.
• Vendor Management: Third-party Data Processors are required to maintain security standards consistent with this Policy as a condition of their engagement.

While we take reasonable and proportionate steps to protect your data, no method of electronic transmission or storage is entirely secure. 777sc cannot guarantee absolute security and is not liable for breaches attributable to circumstances outside our reasonable control.

In the event of a Personal Data breach that is likely to result in a risk to your rights, we will take prompt remedial action and notify affected Users and relevant authorities in accordance with applicable requirements.

Your Rights as a Data Subject

777sc respects your rights in relation to your Personal Data. Subject to applicable law and certain exceptions, you have the following rights:

Children and Minors

The 777sc Platform is strictly intended for adults aged 18 years or older, or the higher minimum age required by the operator's applicable license jurisdiction. We do not knowingly collect Personal Data from individuals under the age of 18.

If we become aware that Personal Data has been collected from a minor, we will take immediate steps to delete that data and close the associated Account. If you believe that a minor has registered on the Platform or provided their data to us, please notify our support team immediately.

Cross-Border Data Transfers

As an online platform operating internationally, 777sc may transfer Personal Data to servers and Data Processors located outside your country of residence, including outside Pakistan. This may include transfers to the operator's license jurisdiction and to countries where our technology and service providers are based.

Where Personal Data is transferred internationally, 777sc implements appropriate safeguards to ensure that the data receives a standard of protection consistent with this Policy, including by requiring Data Processors to adhere to contractual data protection obligations and by selecting vendors operating in jurisdictions with adequate data protection frameworks.

Pakistani users should be aware that data transferred outside Pakistan may be subject to laws different from those that apply within Pakistan. By using the Platform, you acknowledge and consent to the cross-border transfer of your Personal Data as described in this Policy.

Amendments to This Policy

777sc reserves the right to update or amend this Privacy Policy at any time. When material changes are made — for example, to reflect changes in data processing practices, applicable law or Platform features — we will update the "Last Updated" date at the top of this page. Where reasonably practicable and where changes are material, we will also notify registered Users via email or Platform notification.

Your continued use of the Platform following the publication of an updated Policy constitutes acceptance of the changes. We recommend reviewing this page periodically — particularly at the start of major cricket seasons such as PSL or ICC tournaments, during which promotional activities may affect processing activities.

If you do not accept the amended Policy, you should cease using the Platform and request Account closure in accordance with Section 13 of the Terms & Conditions.

Contact Us

For all privacy-related enquiries, data subject requests, complaints or questions about this Policy, please contact the 777sc Privacy team using the details below. Our support team is available 24/7 and can communicate in English and Urdu.